The timeline
The detail page tracks progress through Suggested → You marked it done → Measuring → Result. The Verification panel shows the baseline we recorded at mark time (mention rate, citation rate and average spot, with the target metric tagged Target) and when the result is due.
If your scans run too rarely to compare a before and after, marking done says so straight away.
Verdicts
Every verdict is written with exact counts, for example: AI named your brand in 7 of 15 answers, up from 1 of 14. For citation actions it reads linked to you in.
Why you can trust this
- The comparison unit is the prompt-and-engine pair. Fourteen days of the same question on the same engine is one noisy observation, not fourteen independent ones, so we don’t inflate the sample.
- Untouched prompts are the control. They can only withhold a claim, never create one. If the engines moved everywhere, we say so instead of giving you the credit.
- We never say proved, caused or because. At the sample sizes a single prompt produces, no honest tool can.
- Results are frozen. Once a verdict is reached it’s stamped with a date and never recalculated.
- Baselines are snapshots. The before numbers are recorded at the moment you click, so later changes to your setup can’t rewrite them.